Every bowl.
A new surprise.

One qualifying paid noodle bowl. One scratch card. Scan your unique QR and spin to collect 10, 20 or 30 Kpoints.

100 Kpoints lets you choose a KIBI blind box or squishy.

Member trial is open for testing only. No gift exchange is allowed during the trial.

From your bowl to your next collectible

Scratch. Scan. Spin. Collect.

Receive one scratch card for each qualifying paid noodle bowl.

Scratch the panel, scan the QR and join with your name and email. Each valid card earns one spin and guaranteed Kpoints.

Exchange 100 Kpoints online for a blind box or squishy. Show your collection QR to staff at the selected outlet.

Investors & business partners

Discover our brand family, heritage and partnership opportunities on our corporate website.

Near your next craving

Find an address, check opening hours and plan your visit using our current outlet directory.

The story behind the bowl

Hwa Heng’s recipe heritage connects generations of Singapore food memories. Discover the story behind the name and the bowl.

CAMPAIGN CONCEPT · COMING SOON

We’re exploring a playful Hwa Heng × KIBI collection: scratch cards, Kpoints and mascot gifts to bring a little surprise to your next bowl.

Meet KIBI, our sister brand in the KBand Food family.

Rewards are not open yet. Gift artwork is a concept, not a manufactured product.

Beyond the bowl

Useful reading and practical tools for families, hosted by Hwa Heng Group.

Discover the group, its brands and collaboration opportunities.

For business conversations, meet the team behind Hwa Heng Group.